Bureau Flinc is a leading provider of HR consultants and leadership workshops. Their talent and products are used by some of the world’s largest companies, and they are passionate about helping their customers find the best possible candidates for their open positions and helping CEOs gain value from their HR department in relation to business strategy.
Challenge: However, they were finding it difficult to translate their HR vision and product into irresistible communication that would attract A–clients. They turned to me for help.
Solution: I worked with them to figure out who their target audience was and what they wanted in HR, leadership, and general business goals. We then developed messaging that spoke directly to those needs and created content that was both informative and engaging. As a result, Bureau Flinc was able to attract more top clients and increase CEO satisfaction with their HR department’s contributions to the business.